RX Website

RX Cooking School

The RX Cooking School is a cool Melbourne-based outfit who teaches nutrition-conscious people how to cook - in a way conducive to their healthy lifestyles.

I helped them in the development of their website content and e-book copy. With the bulk of their audience being 30-something gym-goers, it was super important to keep the tone of voice really informal, in line with their established branding and identity.